Organic growth is a myth.
“Organic” makes you think that growth will happen naturally. Like planting a seed or hitting puberty, growth will just happen as long as you show up.
In reality, there’s nothing organic about growing your audience. Anyone who has achieved a level of growth or success can attest. Growth always takes effort and more than a little engineering.
This may disappoint you. But I hope it makes you excited. Because if growth is engineered, you can learn how to do it consistently and repeatedly.
That’s what we’re going to cover in this post.
Want a summary?